Winners at the Vail Kids Adventure Games in front of the Town Hall tent

2023: The Year of Community

2023: The Year of Community

In 2023, we came, we saw, we talked to a LOT of beautiful folks. Across 63 in-person events, three 10-day road trips, 425 frisbee giveaways, umpteen mini marshmallows in hundreds of hot cocoas and thousands of high fives and hugs, we spread lots and lots of Town Hall love. And we couldn't have done it without you. YOU are the reason we are here and we can't thank you enough for inviting us into your communities. 


We learned early-on that one of the best ways to truly connect with a community is by partnering with welcoming, passionate, local, specialty retailers. 2023 proved again and again that this couldn't be more true and we were proud to add five new retailers to our quiver of partners - JANS (Park City, UT), Sylvan Peak Mountain Shop (Red Lodge, Montana), Round House Sports (Bozeman, MT), Mountain and Company (Steamboat Springs, CO - our home town!) and Fast Haus (Laramie, WY).


We launched our first four-season line with our Midtown Fleece and About Town Anorak in the spring and were delighted to win Outside Magazine's Best Kids' Gear of 2024 for the Anorak. On that note, our gear also picked up some kudos in the Freeskier Grom Guide, Ski and Covered Bridge


Summer was bell-to-bell and we spent it blissfully outside, doing 26 events in two months including our third annual Vail Kids Adventure Games, a pop-up at the base of Steamboat Resort and SBT Gravel. But, one of our faves was the Oak Creek Farmer's Market, where we were posted up between the wonderful soap guy and the fabulous jam lady and talked to locals all day in this nearby town of 870 (yes, eight hundred seventy people).


We've made it through the holiday rush and the New Year excitement. We've made our resolutions (Co-Founder Robin and her family's New Year's Resolutions are pretty famous...scroll down to the bottom to see this year's). Heck, we've even ordered our Fall/Winter 2024 product line.  Stay tuned for new colors in your favorites (yep, for you too, Mom, Dad and teens) and a whole new winter jacket!


We're shot of out a cannon here and ready to take on the year. Heck, we are in February and we've already landed a space in Time Magazine as their Best Insulated Winter Coat for Kids and done two pop-up shops - one at the base of Steamboat Resort and one in Aspen. Pop-Up Shops = more time with you...learning about each other and hanging with your community.


We're teeing up the calendar, we're sharpening our pencils and we are prepping the cocoa. Keep your eyes out for Town Hall - we can't wait to meet you, see you and share some good ole' fashioned fun. Thanks for being you, thanks for being in our community and thanks for loving outside with us. 


Love Outside,


Joe, Jay and Robin


**Happy New Year! The Hall family's resolution this year is to try and rank every flavor of Oreo Cookie. They've already checked off Lemon Creme, Coffee Crunch, Birthday Cake and Red Velvet. Stay tuned for their final tallies at the end of the year. What's your favorite?


We surprised the NWCO Boys and Girls Club on a school day off with a hot cocoa stand at the base of their sledding hill. And we took our second annual January road trip to visit retailers and learn more about the communities of the west - this time to Idaho, Montana, Utah and Wyoming.


Gobs of local Steamboat kids on skis took part in the 110th Annual Winter Carnival by getting pulled behind horses down Lincoln Avenue. Town Hall was well-represented!


Scotty and the team at Winter Wondergrass have built something beautiful in this 3-day community-rich, musically-awesome, sustainably-focused event. We are proud to be the Official Kids Apparel sponsor. (Do you have your tickets for 2024 yet?)


It takes a village to travel around the west to multiple events and we couldn't do it without our tiny village. Thanks to Diana and fam for helping out at our third annual Fruita Kids Adventure Games. We also launched our About Town Anorak and popped-up at the base of Steamboat Resort and at the Steamboat Springs Running Series.


Bell-to-bell events blissfully filled up the summer, like the Steamboat Farmer's Market, our third annual Vail Kids Adventure Games, SBT Gravel and a Lake Tahoe selling trip. We had some big first-time meetings with key specialty retailers. They were impressed and we were, well, tearfully excited. Stay tuned for Town Hall showing up in new places this fall!


Our Third Annual Back To Snow event kicked off the beginning of the winter season. Our Anorak won Outside Magazine's Best Kids Gear Award and we won the Startup Colorado Founder Coopetition. We took another lap around the west, this time to teach retail staff at our new stores all about Town Hall. (This is the awesome crew at Sylvan Peak in Red Lodge, Montana.)


We showcased the brand at the Grassroots Outdoor Alliance tradeshow in Kansas City and did pop-ups with Evoke in Minturn, CO and Mountain Tap in Steamboat. The true highlight was partnering with the great team at Warren Miller to sponsor the national tour of their new ski film, All Time. We gave away a jacket at every national showing and made gobs of new friends in the process...while getting stoked for ski season!


It's a family affair here at Town Hall. It took 12 hours for the five Halls (including 79-year-young Grandma Niki) to do a stock count at our warehouse the day before Thanksgiving, but the memories and, well, inventory accuracy are forever!


Our gear seems to be popping up everywhere - from Anderson and Andy in Times Square to HGTV Magazine. But the real highlights that make us proud are articles from folks like Ski Mag and Covered Bridge and your incredible reviews.

Love Outside,

Joe, Jay and Robin